Marketing Operations Manager
Bengaluru, Karnataka, IndiaFull-TimeManagerCustomer Acquisition
Skills
At DevRev, we’re building the future of work with Computer – your AI teammate.
- Computer is not just another tool. It’s built on the belief that the future of work should be about genuine human connection and collaboration – not piling on more apps.Computer is the best kind of teammate: it amplifies your strengths, takes repetition and frustration out of your day, and gives you more time and energy to do your best work.
- How?
Extensions for your teams and customersComputer doesn’t make you choose between new software and old. Its AI-native platform lets you extend existing tools with sophisticated apps and agents. So your teams – and your customers – can take action, seamlessly. These agents work alongside you: updating workflows, coordinating across teams, and syncing back to your systems.
- This isn’t just software. Computer brings people back together, breaking down silos and ushering in the future of teamwork, through human-AI collaboration. Stop managing software. Stop wasting time. Start solving bigger problems, building better products, and making your customers happier.
- We call this Team Intelligence. It’s why DevRev exists.
- Trusted by global companies across multiple industries, DevRev is backed by Khosla Ventures and Mayfield, with $150M+ raised. We are 650+ people, across eight global offices.
Marketing operations delivery
- Execute marketing operations work across multiple platforms, workflows, and processes.
- Translate defined requirements into practical, working operational setups.
- Ensure initiatives are operationally ready, consistent, and scalable.
- Own follow-through and closure on marketing operations work across teams.
Discovery & documentation
- Conduct structured discovery across marketing workflows, systems, and handoffs.
- Document:
- current-state processes
- system boundaries and data flows
- dependencies, risks, and ownership gaps
- Maintain clear, structured documentation that enables scale and decision-making.
- current-state processes
- system boundaries and data flows
- dependencies, risks, and ownership gaps
System architecture & automation
- Lead or materially contribute to marketing automation platform implementations, including lifecycle configuration, data model alignment, automation design, and CRM integration.
- Support the design and documentation of marketing operations architecture spanning:
- marketing automation platforms
- ESPs
- enrichment and data tools
- CRM-adjacent or custom systems
- Identify opportunities to eliminate manual work through thoughtful automation.
- Design scalable automation patterns that improve efficiency without introducing system fragmentation.
- Ensure automation logic is documented, governed, and aligned with agreed operating principles.
- marketing automation platforms
- ESPs
- enrichment and data tools
- CRM-adjacent or custom systems
Governance & operational integrity
- Apply and uphold marketing operations standards across platforms.
- Ensure consistency in lifecycle logic, data models, and workflow design.
- Identify and mitigate risks related to duplication, uncontrolled changes, or tool sprawl.
- Push back or escalate when architecture, lifecycle, or data integrity is at risk.
AI-enabled operational thinking
- Apply AI-assisted tools pragmatically to improve operational efficiency, documentation, and workflow design.
- Partner effectively with engineering, data, or AI teams when AI-enabled capabilities intersect with marketing systems.
- Evaluate where AI-driven automation adds value versus where deterministic or rules-based approaches are more appropriate.
- Ensure AI-enabled workflows remain governed, explainable, and aligned with operational standards.
Cross-functional alignment
- Work closely with marketing, operations, engineering, and data teams.
- Coordinate dependencies and unblock execution across functions.
- Build strong working relationships with key stakeholders.
- Operate effectively in ambiguous, evolving environments.
What this role does not include
- Campaign strategy or campaign execution
- Copywriting or creative production
- Channel ownership or performance targets
- Customer experience (CX) tool ownership
Essential
- 4–8+ years of experience in Marketing Operations, Revenue Operations, or a related operations role.
- Proven experience implementing or significantly configuring a marketing automation platform (HubSpot Marketing Hub preferred), including lifecycle setup, workflow automation, data model alignment, and CRM integration
- Experience working alongside CRMs or custom systems.
- Demonstrated experience implementing automation to improve operational efficiency.
- Strong systems-thinking mindset with a focus on optimisation and scalability.
- Proven ability to document processes, systems, and data flows clearly.
- Comfortable working cross-functionally in ambiguous environments.
Desirable
- Experience leading or owning marketing automation platform implementation, migration, or major re-architecture projects.
- Exposure to operating models, governance frameworks, or standards design.
- Experience working with AI-enabled tools or agentic platforms in an operational context.
- Demonstrated examples of leveraging AI responsibly to streamline workflows, automate repetitive processes, or improve operational decision-making.
Culture
- The foundation of DevRev is its culture -- our commitment to those who are hungry, humble, honest, and who act with heart. Our vision is to help build the earth’s most customer-centric companies. Our mission is to leverage design, data engineering, and machine intelligence to empower engineers to embrace their customers.
- That is DevRev!
