Field and ABM Marketing Manager - Central

Remote, USFull-TimeManagerCustomer Acquisition

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The Field & ABM Marketing Manager is responsible for driving regional marketing initiatives that align with sales goals, developing and executing targeted Account-Based Marketing (ABM) programs, and collaborating across teams to deliver integrated campaigns. The role focuses on engaging priority accounts, optimizing campaign performance, and supporting sales enablement through strategic partnership and effective communication.

Strategic Partnership with Sales: Collaborate closely with regional sales leaders to align marketing strategies with quarterly pipeline and revenue goals.
ABM Program Development: Design and execute targeted ABM programs (1:few, 1:many) to engage priority new business accounts, moving them through the funnel with personalized, multi-touch campaigns.
Integrated Campaign Execution: Partner with cross-functional teams (Product Marketing, Digital, Creative, Events, and Alliances) to deliver multi-channel programs including email, webinars, direct mail, digital ads, and field events.
Event Strategy & Execution: Plan and host high-impact regional events that drive mid-funnel engagement and accelerate sales cycles.
Performance & Optimization: Use data-driven insights and industry best practices to measure, analyze, and optimize campaign performance across channels and accounts.
Sales Enablement & Communication: Ensure tight coordination with Sales on campaign execution, lead follow-up, and feedback loops. Advocate for sales needs and keep stakeholders informed on marketing priorities.
Marketing Operations Savvy: Leverage tools like Salesforce, Marketo, 6Sense, and LinkedIn Campaign Manager to execute and track campaigns independently.

3-5 years of experience in B2B enterprise marketing, with a strong background in field marketing and ABM Proven success in building and executing demand generation programs that drive pipeline and revenue
Strategic thinker with a bias for action and results
Strong project management and problem-solving skills
Excellent communicator and collaborator across teams and functions
Experience with marketing technologies including Salesforce, Marketo, 6Sense, and LinkedIn Campaign Manager
Creative, proactive, and resourceful mindset with the ability to thrive in a fast-paced, dynamic environment
Willingness to travel (~20–25%)

At Tanium, we are stewards of a culture that emphasizes the importance of collaboration, respect, and diversity. In our pursuit of revolutionizing the way some of the largest enterprises and governments in the world solve their most difficult IT challenges, we are strengthened by our unique perspectives and by our collective actions.
As a global organization with stakeholders around the world, it’s imperative that the diversity of our customers and communities is reflected internally in our team members. We strive to create a diverse and inclusive environment where everyone feels they have opportunities to succeed and grow because we know that only together can we do great things.
Our commitment to excellence and innovation has earned us a place on the Forbes Cloud 100 list for ten consecutive years, and we continue to be recognized worldwide as a great place to work.
Each of our team members has 5 days set aside as volunteer time off (VTO) to contribute to the communities they live in and give back to the causes they care about most.

The annual base salary range for this full-time position is $70,000 to $210,000. This range is an estimate for what Tanium will pay a new hire. The actual annual base salary offered may be adjusted based on a variety of factors, including but not limited to, location, education, skills, training, and experience.
In addition to an annual base salary, team members will receive equity awards and a generous benefits package consisting of medical, dental and vision plan, family planning benefits, health savings account, flexible spending account, transportation savings account, 401(k) retirement savings plan with company match, life, accident and disability coverage, business travel accident insurance, employee assistance programs, disability insurance, and other well-being benefits.
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