Senior Manager, Ecommerce - Accessories & Apparel
Boston, MAFull-TimeManagerOther
Skills
RESPONSIBILITIES:
- Create and own the end-to-end ecommerce strategy and roadmap for accessories and apparel, driving sales through shop.whoop.com.
- Oversee site merchandising, promotional strategy, and content planning for seasonal assortments, launches, and campaigns.
- Build and execute a strategy to achieve KPIs for the accessories and apparel ecommerce business, including revenue, conversion, AOV, and product performance.
- Partner cross-functionally with accessories and apparel Product Creation, Growth Product Management and Engineering, Creative, Operations to bring products to market effectively and on time.
- Influence the accessories experience on join.whoop.com, ensuring alignment between membership acquisition flows and accessory merchandising.
- Use data, testing, and experimentation to optimize the onsite experience and inform assortment, storytelling, and merchandising decisions.
- Facilitate cross-functional decision-making and influence upstream strategy related to accessories and apparel growth.
QUALIFICATIONS:
- 8+ years of experience in ecommerce, digital commerce, or related roles, with a strong preference for apparel, accessories, or consumer goods.
- Proven experience owning ecommerce performance and merchandising strategy for a DTC business.
- Demonstrated ability to lead cross-functional initiatives and influence senior stakeholders without direct ownership.
- Strong analytical skills and comfort translating insights into clear actions and measurable outcomes.
- Experience managing and developing team members and/or managers.
- Ability to operate at both strategic and executional levels in a fast-paced environment.
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